Banking Dive | 2022 Audience Insights for Marketers
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Banking Dive | Audience Snapshot 2022

Insights for the Modern Content Marketer

Targeting banking leaders? Bank on buy-in from this audience by reflecting the content preferences of over 48,000 Banking Dive subscribers in your strategy.

Banking Dive is one of our parent company’s many industry-focused news publications, and it’s specifically designed for leaders who are involved in commercial, retail, and community banks, as well as fintech companies and credit unions. We’ve collected the latest readership data and turned it into insights to help marketers better reach this niche. 

Marketers to banking leaders can expect to refine their content strategy with: 

  • analysis of top-performing content (characteristics, formats, and approach recommendations)
  • top industry issues and prevailing themes 
  • top 10 best-performing articles
  • top 5 most popular topics
  • keywords that resonate


Targeting other industries? Explore all 22 of our audience snapshots.

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