Higher Ed Dive | 2022 Audience Insights for Marketers
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Higher Ed Dive | Audience Snapshot 2022

Insights for the Modern Content Marketer

Targeting college and university leaders? Score high marks with this audience by reflecting the content preferences of over 51,000 Higher Ed Dive subscribers in your strategy. 

Higher Ed Dive is one of our parent company’s many industry-focused news publications, and it’s specifically designed for leaders overseeing operational aspects of their colleges and universities. We’ve collected the latest readership data and turned it into insights to help marketers better reach this niche. 

Marketers to college and university leaders can expect to refine their content strategy with: 

  • analysis of top-performing content (characteristics, formats, and approach recommendations)
  • top industry issues and prevailing themes 
  • top 10 best-performing articles
  • top 5 most popular topics
  • keywords that resonate

Targeting other industries? 
Explore all 22 of our audience snapshots.

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