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SEO
7 Keys to a Rank-boosting SEO Strategy
Setting up a business and attracting customers can be equally challenging, especially with the fierce market competition. Fortunately, with a robust SEO strategy, businesses can have the leverage to improve their website's visibility and searchability, driving more traffic and boosting ranking.While different businesses have their strategy for SEO success, there ...
Customer Growth & Retention
Shrinking The Customer Bullseye To Ignite Growth
Using Propensity-To-Buy Analytics To Focus Resources On Growing The Most Profitable AccountsDigital technology – notably the advent of advanced analytics and AI – offers tremendous potential to improve the productivity, engagement, speed, and financial contribution of revenue teams. One way these technologies can accelerate sales growth and create firm value ...
Trends
How to prepare for the future of personalization in marketing
As our expectations for digital experiences grow, personalization becomes a key factor on how likely we are to return as customers. Nadine Smith, marketing strategist at Rawnet, delves into how marketers can keep pace with these shifting expectations – and claim a competitive advantage by getting ahead of them.Personalization has become ...
Strategy
Tips On How To Increase The Sales For Your Small Business
There are many ways you can increase the sales for your small business. You might have a great product or service but how can you be certain that clients will agree with that and actually spend money to purchase what you offer? The thing with modern-day customers and their preferences ...
Sales
The Unlikely Sales Stars On Your Team
The fastest growing companies are ones where everyone takes an active role in growing the business.As a business owner you probably spend a lot of time working with your sales team to make sure that they have all the information and training needed to sell your products or services. But ...
Sales
6 Out-Of-The-Box Ideas To Increase Your Sales This Year
Thinking outside the box can help you increase your sales. Check out these six outside the box ideas for increasing sales.There’s an ebb and flow to everything. And the longer you’re in business, the more you may start to see it in your sales. Maybe you see higher sales around ...
Sales
Why You Should Switch From Sales Funnels To Revenue Funnels
Some think this is a matter of semantics with no material difference between sales funnels and revenue funnels. They’re wrong. Manage sales funnels for transactional sales. Manage revenue funnels for customer lifetime value.While every sales and revenue funnel there ever was is a variation of AIDA, the sales funnel AIDA ...
Strategy
12 Ways To Optimize A Better Sales Strategy For A High-Performing Team
To instill a can-do attitude among your sales representatives, you'll want to ensure that every team member is feeling comfortable about covering their given territories. As you continue to organize the sales process at your establishment, checking in with individual team members on a regular basis to make any necessary ...
