Sales

8 Demand Generation Strategies and Tips for Your Business

Salespeople get a bad rep for one reason. They come across as pushy people with one aim: to sell. You may have had to deal with a number in your lifetime. The sales-pushing individuals talk about their products without knowing if they need them.Indeed the same applies to cold calling. ...

How to reduce churn: 5 essential customer retention strategies

You've got a plan to expand your business and take it to a new level. You've set clear goals and a timeframe, and you've got the drive to achieve growth. But for any of it to happen, your business has to have a solid foundation.If you can't retain your existing ...

How To Build A Successful Sales Funnel?

A sales funnel is a tool that companies use to track and measure the progress of their sales process. It assists businesses in determining where their customers are in the sales process and how likely they are to make a purchase.A sales funnel has four stagesA sales funnel can also ...

What is sales enablement software?

What is sales enablement software?Sales enablement is a strategic set of activities that support the closing of new deals.What does sales enablement software do?Makes sales and marketing content easy to locate, personalise, and measure for effectivenessProvides input that accelerates buying journeys, such as successful sales approaches and recent news about ...

Recession planning: 4 ways sales organizations can keep teams intact

Rising interest rates, four-decade-high inflation and a slowing economy continue to fuel fears of an impending recession. Many businesses suffer greatly during a recession, as demand for products and services drops and uncertainty about the future of the economy spikes.Typically, a recession also means slower job growth and hiring freezes. ...

Simple Steps to Improve Your Sales

What do the fastest growing companies know that you don't? People do business with people they like and trust.We all know that sales are tough, the constant rejection takes many frustrated salespeople to lower their prices and give huge promotions. You must know that it doesn’t have to be this ...

4 Ways To Get Your Marketing And Sales Teams On The Same Page

Customers are bombarded with advertising messages day in and day out. In an oversaturated digital landscape, they're starved for meaningful interactions. Audiences crave deeper relationships with brands. So, if you want to catch customers' attention, you must curate a purposeful, seamless experience that addresses their individual needs.It's impossible to create ...

3 Key Trends in Sales Performance Analytics

More companies are using sales performance analytics to improve performance, service, and more. Your organization could benefit from three big trends happening now.Traditionally, sales was always considered a relationship field. If prospects trusted you, they bought. If they didn't, you probably had to tweak your pitch to be more likable--or ...

A Marketing Strategist Shares Her Top Instagram Tips To Maximize Sales For 2022

Instagram turned 12 this year – the social media platform has grown significantly from when it began as a simple photo-sharing app. Today, it’s the seventh most visited website in the world with 2.9 billion total visits per month, and a robust marketing tool for businesses and influencers alike.With direct ...

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