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Creating Connections: Content Marketing World 2021

Published on Aug 18, 2021

Creating Connections: Content Marketing World 2021
Lauren Smith
Lauren Smith studioID

For 10+ years and counting, the world’s best content marketers have gathered annually at Content Marketing World to share what’s next for the industry. Creativity and innovation take center stage as leaders share next-gen strategy, shed light on leading-edge formats and creative executions, up their skills via lively workshops, and create lasting connections with the industry’s top professionals.

The event is run by the Content Marketing Institute—the landscape’s premier leader in global content marketing education and training. 

After 2020’s CMWorld conference went virtual-only in the wake of the pandemic, marketers are anxious to reunite with their peers face to face. The conference will resume its traditional in-person format for 2021—with safety at the forefront, and a variety of compelling digital elements. The 4-day event will take place in Cleveland, Ohio between September 28-October 1, 2021. 

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This year’s lineup boasts over 100 sessions, workshops, and industry panels led by brand marketers and content experts from around the globe.

Professionals/organizations set to present include Ann Handley of Marketing Profs, Marriott, Audible, LinkedIn, Cleveland Clinic, Adobe, American Express, the Motley Fool, our very own Industry Dive, and more. 

Matt McCue, VP Content, studioID, Industry Dive, will lead a session that aims to take marketers on a trip to the future. His talk, “Content Marketing Predictions for 2022 (And How to Navigate Them)” will revolve around forward-looking findings from our pulse survey of over 100,000 storytelling professionals.

“Content Marketing Predictions for 2022 (And How to Navigate Them)”

WHAT: Live speaker session focused on content innovation 

WHEN: Wednesday, September 29, 2021 — 11am-11:30am EST

WHERE: Content Marketing World ‘21, Huntington Convention Center, Cleveland, OH

WHO: Matt McCue, VP Content, studioID, Industry Dive

The correspondent survey asks marketers to cast their predictions surrounding a range of hot topics, including budgeting, common challenges, shifting priorities, and cutting-edge creative formats—and explores how these pros plan to roll with the changes. 

Want to help us peer into the future? Let us know what you think the content marketing landscape will look like in 2022. And be sure to stay tuned—we’ll be crunching the numbers and sharing the (anonymous) responses once all the results are in. 

[🔮 Make your marketing predictions 🔮 ]

And get $100 off your CMWorld registration. 

McCue’s talk also promises to offer insight from studioID’s deep expertise gained from leading content strategy, creative execution, and content distribution for over 500 brands across 22 diverse industries. 

And lest we forget one of the very best parts of Content Marketing World: all of the good times in store. After a taxing year, marketers can look forward to having a little fun again with the event’s host of community-building offerings.

Event-goers will have opportunities to talk shop at Birds of a Feather roundtable discussions, get their miles in via #CMWorld Running Club, and turn it up to 11 at the sure to be epic CMWorld Rock and Roll Party, hosted at Cleveland’s Rock and Roll Hall of Fame. You can check out a full list of happenings here

We look forward to attending, sharing our content marketing predictions and innovations with you, and having some fun with our contemporaries, too. We hope to see you there.

>> Make your marketing predictions 🔮 [and get $100 off your CMWorld registration].

>> Register to attend CMWorld 2021.