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How to Make the Most of studioID’s Audience Snapshots
Based on the readership data from 22 of our parent company's leading niche publications, we've assembled Audience Snapshots 2022. Designed to help marketers make more informed marketing decisions and create better content for their niche audiences, each snapshot features a breakdown of the issues, approaches, articles, and keywords they engage ...
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Top 3 Ways Brands Can Scale Personalized Content
The chaos of the last several years created a special urgency for brands to accelerate their move to digital so they could maintain, strengthen and forge new customer connections.But finding success in the digital-first economy depends on the ability of companies to deliver experiences that feel personal—tailored, easy and sometimes ...
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How to Create Ownable Conversations: A Step-by-Step Guide to Engaging with Niche Communities
Elevate your thought leadership content and build your ownable conversations by completing guided exercises across two key phases. Savvy brands already recognize that the opportunity in our over-served content market is to establish credibility, authority, and expertise through thought leadership. This means participating and leading conversations across specific areas of expertise ...
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Choosing Between Gated vs. Ungated Content
If you’re reading this, you’re probably no stranger to subscription prompts. These days, while surfing the web, any kind of site might ask you to sign up for their newsletter or tempt you with some kind of offer in exchange for your contact information. What they want is an email address ...
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TikTok Shares New Tips on How to Maximize Branded Content on the Platform [Infographic]
As TikTok continues to grow, and become a key culture driver in many regions, many advertisers are logically considering how they can tap into the platform in order to boost their promotions.But marketing on TikTok is different from other platforms, most specifically in that TikTok users respond better to native-style ...
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5 Tips to Take Your Instagram Marketing to the Next Level
Social media marketing has never been more relevant than it is right now. Gone are the days when radio ads, television commercials and magazine space reigned supreme as the main driving force behind business marketing campaigns. Instead, we have Facebook, Instagram and Twitter, and even TikTok is showing vast growth in terms ...
