It’s coming to that time of the year again, when all the pundits and experts start pumping out their predictions on what to watch for in the year ahead, and how things will change over the coming 12 months.Which, this year, is going to include a lot of inaccurate predictions ...
Influencer marketing can be a highly profitable, and as of late, trendy strategy. But in recent months, the pendulum has swung back to the favor of customers themselves having the greatest influence over other customers. When influencer marketing began, it thrived due to consumer distrust of traditional advertising and viewed influencers ...
As we gear up for 2025, the marketing landscape is bracing for significant cultural shifts. From economic jitters and election fatigue to the AI revolution, hybrid work, and beyond, these changes are set to redefine how brands connect with their audiences in the months and years to come. Read on to ...
Halloween is coming, which means it’s time to start locking in the details of your spooky season promotions, and which themes and characters you’re going to use for your parties, promotions, costumes, etc.Pinterest’s latest “Halloween Trends Report” will help. The platform has shared its latest insights into key Halloween search ...
There is more B2B content now than at any point in history—and by the time you finish reading this, there will be even more. (Just take that in for a second.) With B2B content rising exponentially, how do you ensure yours captures the attention of decision-makers and the ever-elusive C-suite? Based ...
Tubular Labs has published its latest report on the state of social media video, and the key trends that are driving video engagement across the major social apps.Tubular Labs provides insights to help power content strategies, with a database that now includes over 11 billion videos, from 28 million content ...
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