Content Distribution
Best in Class
Fashion Content Marketing: How Top Brands are Evolving in Style
There's no question that shoppers' expectations of their favorite style brands are heightening. A commitment to sustainability is no longer a nice to have. A real-time and personalized shopping experience is the norm. When consumers have questions, they want immediate answers. And when interacting with brands in between purchases, they're ...
Trends
Tech Trends Dominating the Content Marketing Landscape
Among the four forces shaping visual storytelling and content marketing today — which include Sustainability, Wellness, and Realness, according to the experts at Getty Images — Technology may be the most powerful, and not just because of its immense influence over the other three elements at play. “Of all the driving ...
Trends
8 Social Media Marketing Trends and Predictions for 2022 and Beyond
Are you mulling over your social media strategy for the year ahead? Want to learn about the key trends likely to affect how potential customers use social media?The team from Red Website Design share 8 social media trends to watch out for in this infographic.Here’s a quick summary:Social media emerges as ...
Trends
The Future of PR and Getting Your Story Told
In today’s world, it’s no longer a secret that consumers connect to brands and businesses through their story. Whether it’s a sustainable hotel or a four-generation boutique, consumers crave personal anecdotes — so what’s the best way to foster and promote the uniqueness of your business’ story? I spoke with Zoey ...
Trends
How QSR Loyalty Programs Stack Up in 2021
Loyalty programs have become popular tools for quick-service restaurants, not only to retain and attract customers but also to collect coveted diner data. These rewards offerings have increased diner frequency, and several reports show loyalty members tend to spend more than their non-loyalty counterparts. Over 57% of users said they ...
How To
How to Turn Loyal Customers into Full-Blown Brand Evangelists
The next time you’re watching a TV show with several other people, pay close attention whenever a commercial comes on and someone in the room says something similar to, “Oh, yeah, I’ve tried that before.”Instantaneously — sometimes involuntarily — every head in the room turns to listen to whatever that person says ...
