Content Marketing

The Top 6 Social Media Trends of 2021 [Infographic]

Is your social media marketing approach in line with the latest usage and behavioral trends?The use of digital platforms changed significantly over the course of 2020, with the lockdowns and COVID mitigation efforts forcing people to find alternate ways to socialize, to shop, and to work, all of which have ...

8 Types of High-Performing Video Content to Upgrade Your Marketing Strategy [Infographic]

Are you looking for ways to improve your online marketing? Want to know the different types of video you can add to your marketing arsenal?The team from Breadnbeyond share their tips for success in this infographic.They break things down into the following parts of the marketing process:Attract interestEducate prospectsConvert customersRetain clientsCheck ...

Spotify is Looking to Make Podcasts a Bigger Focus, with New Tools to Translate Written Content in Audio Feeds

Considering getting into podcasts but not sure where to begin?You may soon have a new option, with Spotify working on a new process that will enable people to convert their written WordPress blog posts into audio content.As reported by Axios, Spotify is partnering with WordPress to translate written content directly ...

The Psychology of Colors in Content Marketing

Good design has become ubiquitous in our world, influencing everything from the websites we visit it to the content we read. Our brains are pre-wired to consume, process, and digest visual information more quickly. Design can improve virtually every experience because it provides simplicity and clarity in a world of distractions. I've ...