A new year brings excitement and uncertainty, possibility and anxiety, hope and hesitation. And while it’s impossible to predict the future, we can prepare by setting expectations for the year ahead.Each year, studioID gathers industry-shaping insights through our Content Marketing and Demand Generation Predictions survey to provide marketers with actionable ...
As an entrepreneur, reaching a revenue ceiling can feel discouraging. You’ve worked hard, grown your business, and maybe even achieved early success, but now it feels like you've hit a plateau. When your sales are stagnating despite your efforts, it’s often a sign that it's time to revamp your sales ...
Don’t let cold leads put the freeze on your sales pipeline. You know the once promising marketing-qualified leads that are now eerily quiet with little to no engagement. From poor timing and unclear value proposition to insufficient follow-up, there's a host of reasons why leads go cold in the first place. However, ...
There is more B2B content now than at any point in history—and by the time you finish reading this, there will be even more. (Just take that in for a second.) With B2B content rising exponentially, how do you ensure yours captures the attention of decision-makers and the ever-elusive C-suite? Based ...
Looking to maximize your social media marketing efforts this holiday season?This will help. Meta has published a new guide to holiday marketing, which includes a heap of tips and pointers to put you on the right track with your planning, with a specific focus on Reels ads and its advancing ...
In 2024, business moves faster than ever. That’s why marketing and sales aligning isn't just a nice-to-have — it's essential for driving maximum ROI and efficiency. Known as sales enablement, it’s about giving your sales team the tools, content, and knowledge they need to more effectively sell your product or ...
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